About the Instructor

Nancy Rauseo CRM Consultant and Instructor Department of Marketing College of Business Administration Email: nrauseo@aol.com

Dr. Rauseo has extensive experience in delivering customer-focused solutions to companies in various industries. She has held several professional and senior management positions with consulting and financial services organizations in the areas of sales, marketing, operations, information technology, and organizational development. She has managed numerous large accounts and clients during her professional career as well as managed entire business units. Prior to starting a teaching & consulting career, she was responsible for designing and implementing CRM processes, technology and performance strategies, including change management and job design.

Rauseo also provides CRM consulting services and develops customized learning programs. Her services include the design of instructional content and training programs that develop and manage internal and external relationships. She partners with public and private institutions to deliver workshops and training in the areas of marketing, customer relationship management, business process analysis, and technology implementation.

Rauseo earned a Bachelor's degree in industrial engineering from Purdue University. She holds a Master's degree and a Doctoral degree in business administration from Nova Southeastern University. Rauseo also is a certified IBM E-Business Consultant. She has published articles in FIU Hospitality, Business Process Management Journal, and Journal of Personal Selling & Sales Management, as well as a case study in the book Business Process Orientation. Dr. Rauseo has also presented papers at several conferences, including American Marketing Association, WebCT, and SAM.

<Go Back